Sundeep Kapur from Digital Credence discussed the success of loyalty programs, particularly Dollar General's cash back rewards program, which is popular among less affluent consumers. They also mentioned the potential for Walmart, known for its every
The role of credit union branches is evolving in the digital age, and credit unions must adapt to stay competitive. As routine transactions migrate to digital channels and branch traffic declines, how does the role of the branch evolve? In this sessi
Watch this webinar by Analytic Marketing's Mike Jacobs and learn to master the art of distinguishing similar credit union members through comprehensive financial profiles. Uncover the full narrative by effectively segmenting, profiling, and understan
During this session, Ron Shevlin from Cornerstone Advisors emphasizes the importance of having an ample quantity and quality of data for AI to be effective. He argues that the real challenge lies not in neglecting tools and technologies but in failin