Dustin Holland, a Digital Strategist employed at Listerhill Credit Union, provided key insights and valuable lessons from his conference presentation titled "Enhancing User Engagement through Data." During his session, he elaborated on Listerhill Credit Union's utilization of data to gain a deeper understanding of their members' online behavior and to enhance involvement in digital banking. Additionally, he highlighted the collaborative partnership with Apiture, specifically employing their user-friendly, no-code tool called Data Engage.