Community Chair

How is your transactional relationship with your members? Is it based on face-to-face meetups or are you having a transactional website that your members are using?

Here is the list of top 50 credit unions nationwide with the highest ratio of members using their transactional website. It means that these credit unions are popular in offering digital services to its members and people like to engage with these organizations online. It might also mean that although you have retail channels to connect with your members, the services that you are offering online are loved by your members.
 
S.No.  Credit Union Name State  URL Total Assets Total Members Using Transactional Website ( as of Jun 2020) Ratio of Members Using Transactional Website ( as of Jun 2020)
1 City Credit Union TX http://www.citycu.org $538M 48K 129.82%
2 Oklahoma'S Credit Union OK http://www.okcu.org $615M 58K 129.68%
3 Matanuska Valley Credit Union AK http://www.mvfcu.coop $611M 57K 118.98%
4 Orange County'S Credit Union CA http://www.orangecountyscu.org $1992M 137K 116.88%
5 Arizona Central Credit Union AZ http://www.azcentralcu.org $602M 60K 105.79%
6 Consumers Cooperative Credit Union IL http://www.myconsumers.org $2440M 176K 104.35%
7 Educators Credit Union WI http://www.ecu.com $2530M 204K 101.04%
8 Idb Global Credit Union DC http://www.idbglobalfcu.org $647M 11K 100.96%
9 Arizona Credit Union AZ http://www.azfcu.org $2178M 137K 98.00%
10 Security Service Credit Union TX http://www.ssfcu.org $10158M 779K 96.82%
11 Belco Community Credit Union Credit Union PA http://www.belco.org $712M 66K 96.67%
12 Greater Nevada Credit Union NV http://www.gncu.org $1264M 73K 96.14%
13 Vantage Credit Union MO http://www.vcu.com $987M 74K 96.11%
14 Goldenwest Credit Union UT http://www.gwcu.org $2018M 138K 95.87%
15 Community First Credit Union WI http://www.communityfirstcu.org $3879M 135K 94.74%
16 Maine Savings Credit Union ME http://www.mainesavings.com $509M 29K 94.48%
17 Align Credit Union MA http://www.aligncu.com $700M 26K 92.80%
18 Polish National Credit Union MA http://www.pncu.com $644M 23K 92.10%
19 Tennessee Valley Credit Union TN http://tvfcu.com $1823M 141K 91.87%
20 Purdue Credit Union IN http://www.purduefed.com $1497M 76K 91.61%
21 Diamond Credit Union PA http://www.diamondcu.org $776M 58K 91.08%
22 United Nations Credit Union NY http://www.unfcu.org $6441M 139K 89.51%
23 Schlumberger Employees Credit Union TX http://www.secu.slb.com $924M 27K 89.23%
24 Ithink Financial Credit Union FL http://ithinkfi.org $1687M 84K 88.89%
25 Wescom Central Credit Union CA http://www.wescom.org $4480M 174K 88.87%
26 University Credit Union TX http://www.ufcu.org $3136M 288K 88.86%
27 Elevations Credit Union CO http://www.elevationscu.com $2471M 130K 88.78%
28 Abbott Laboratories Credit Union IL https://www.alecu.org/ $913M 27K 88.53%
29 Chevron Credit Union CA http://www.chevronfcu.org $4024M 103K 88.45%
30 University Of Wisconsin Credit Union WI http://www.uwcu.org $3903M 252K 88.37%
31 First South Financial Credit Union TN http://www.firstsouth.com $690M 60K 88.07%
32 First Community Credit Union TX http://fccu.org $1718M 117K 87.06%
33 Newport News Shipbuilding Employees Credit Union VA http://www.bayportcu.org $1945M 125K 86.98%
34 Kemba Financial Credit Union OH http://www.kemba.org $1654M 97K 86.59%
35 Achieva Credit Union Credit Union FL http://www.achievacu.com $1991M 142K 85.95%
36 APLL Credit Union MD http://www.aplfcu.org $524M 21K 85.92%
37 Idaho Central Credit Union ID http://www.iccu.com $6042M 348K 85.76%
38 Arrowhead Central Credit Union CA http://www.arrowheadcu.org $1782M 145K 85.66%
39 Nusenda Credit Union NM http://www.nusenda.org $2873M 185K 85.46%
40 American Airlines Credit Union TX http://www.aacreditunion.org $8440M 261K 83.59%
41 Capital Communications Credit Union NY http://www.capcomfcu.org $2150M 116K 83.45%
42 Spokane Teachers Credit Union WA http://www.stcu.org $3674M 172K 83.27%
43 Pennsylvania State Employees Credit Union PA http://www.psecu.com $7069M 392K 82.97%
44 Heritage Family Credit Union VT http://www.hfcuvt.com $586M 41K 82.91%
45 Summit Credit Union WI http://www.summitcreditunion.com $4236M 168K 82.91%
46 Dupont Community Credit Union VA http://mydccu.com $1433M 89K 82.50%
47 Navy Army Community Credit Union TX http://www.navyarmyccu.com $3530M 155K 82.38%
48 Veridian Credit Union IA http://veridiancu.org $4789M 203K 82.32%
49 Canvas Credit Union CO https://www.canvas.org/ $3016M 214K 82.29%
50 Vystar Credit Union FL http://www.vystarcu.org $9519M 593K 82.24%
 
 
Here is the list of top 50 credit unions with the least ratio of members using their transactional website.  It might mean that these credit unions are more popular towards the retail side and the members like to engage with them in a more personal manner. It might also mean that although your credit union is investing in digital services at a good level, the members find it hard to engage with you over the website. Reasons like lack of basic financial services or the hard website interface might be pulling them back to engage with you digitally.
 
S.No.  Credit Union Name State  URL Total Assets ( in million $) Total Members Using Transactional Website ( as of Jun 2020) Ratio of Members Using Transactional Website ( as of Jun 2020)
1 Greenwood Credit Union RI http://www.greenwoodcu.org $617M 8K 10.67%
2 Community First Credit Union CA http://www.comfirstcu.org $622M 10K 16.36%
3 Blackhawk Community Credit Union WI http://www.bhccu.org $709M 9K 17.28%
4 LAFCU  MI http://www.lafcu.com $838M 12K 17.79%
5 Connecticut State Employees Credit Union CT http://csecreditunion.com $2088M 12K 18.35%
6 Connexus Credit Union WI http://www.connexuscu.org $2971M 70K 18.44%
7 East Texas Professional Credit Union TX http://www.etpcu.org $772M 14K 19.23%
8 Texas Trust Credit Union TX http://www.texastrustcu.org $1475M 23K 19.41%
9 Leominster Credit Union MA http://www.leominstercu.com $752M 10K 20.01%
10 Credit Human Credit Union TX https://www.credithuman.com $3429M 47K 20.25%
11 American Heritage Credit Union PA http://www.americanheritagecu.org $3044M 43K 21.34%
12 1St Northern California Credit Union CA http://www.1stnorcalcu.org/ $776M 7K 21.73%
13 Truity Credit Union OK http://www.truitycu.org $951M 15K 22.22%
14 Utah First Credit Union UT http://www.utahfirst.com $601M 6K 22.72%
15 True Sky Credit Union OK http://www.trueskycu.org $712M 13K 22.93%
16 Family Savings Credit Union AL http://www.familysavingscu.com $518M 15K 23.09%
17 Great Lakes Credit Union IL http://www.glcu.org $1001M 20K 23.59%
18 Financial Partners Credit Union CA http://www.fpcu.org $1658M 21K 25.21%
19 Self Help Federal  Credit Union NC http://www.self-helpfcu.org $1449M 20K 25.22%
20 Tlc Community Credit Union MI http://www.tlccu.org $611M 14K 25.89%
21 El Paso Area Teachers Credit Union TX http://www.tfcu.coop $738M 17K 25.93%
22 Self Reliance Ny Credit Union NY http://www.selfrelianceny.org $1414M 4K 26.23%
23 First Peoples Community Credit Union MD http://www.firstpeoples.com $517M 8K 26.32%
24 Sea Comm Credit Union NY http://www.seacomm.org $636M 13K 26.35%
25 Self Help Credit Union NC http://www.self-help.org $1226M 24K 26.58%
26 Du Trac Community Credit Union IA http://www.dutrac.org $838M 13K 27.15%
27 Pacific Service Credit Union CA http://www.pacificservice.org $1246M 18K 27.33%
28 Park Community Credit Union, Inc. Credit Union KY http://www.parkcommunity.com $1087M 24K 27.39%
29 Bayer Heritage Credit Union WV http://bayerhfcu.com $556M 10K 27.78%
30 St. Mary'S Bank Credit Union NH http://www.stmarysbank.com $1209M 32K 28.12%
31 University Of Kentucky Credit Union KY http://www.ukfcu.org $1092M 26K 28.67%
32 Financial Center Credit Union CA http://www.fccuburt.org $578M 9K 28.93%
33 LBS Financial Credit Union CA http://www.lbsfcu.org $1678M 39K 28.93%
34 Apple Credit Union VA http://www.applefcu.org $3356M 65K 29.02%
35 Collins Community Credit Union IA http://www.collinscu.org $1304M 26K 29.23%
36 Greater Texas Credit Union TX http://www.gtfcu.org $772M 21K 29.28%
37 Suncoast Credit Union FL http://www.suncoastcreditunion.com $11902M 264K 29.58%
38 Quorum Credit Union NY http://quorumfcu.org $871M 21K 29.74%
39 Trumark Financial Credit Union PA http://www.trumarkonline.org $2600M 38K 29.95%
40 Golden Plains Credit Union KS http://www.gpcu.org $729M 24K 30.16%
41 Elements Financial Credit Union IN http://www.elements.org $1967M 35K 30.47%
42 Austin Telco Credit Union TX https://www.atfcu.org $2024M 27K 30.79%
43 Safeamerica Credit Union CA https://www.safeamerica.com/ $502M 11K 30.86%
44 Selfreliance Credit Union IL http://www.selfreliance.com $673M 7K 30.91%
45 Pentagon Credit Union VA http://www.penfed.org $25925M 641K 31.41%
46 Community Financial Credit Union MI http://www.cfcu.org $1120M 25K 31.73%
47 St. Mary'S Credit Union MA http://www.stmaryscu.org $946M 19K 31.83%
48 Pawtucket Credit Union RI http://www.pcu.org $2554M 39K 31.87%
49 Whitefish Credit Union Association Credit Union MT http://www.whitefishcu.com $1653M 19K 32.43%
50 Salal Credit Union WA http://www.salalcu.org $912M 15K 33.11%

 

Where does your credit union stand in this? Does your goal match with where you are seeing yourself today? What are you doing to make sure that you are engaging with your members with the right channel? Let us connect to discuss more on this. 

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creating-a-culture-of-innovation
building-the-foundation
closing-the-talent-gap